Posts tagged Brand Loyalty
USING BRAND LOYALTY TO REDUCE TOUR EXPENSES

I stood by, watching as our tour manager’s friendly demeanor turned cold.

"Yea, that's not going to work. There is no way I'm going to pay that."

The look on her face proved that she was serious and ready to stand her ground.

Together we had just checked in a tour party of ten people, along with more than thirty pieces of luggage and equipment at Jakarta, Indonesia’s Soekarno-Hatta airport. With well-worn passports and freshly printed boarding passes now in their possession, the band and crew dispersed to entertain themselves. And the tour manager and I headed to pay the checked luggage fee.

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